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Afrocentric Fashion

Ashro Customer Kiauna [Lookbook]

Meet Kiauna! She’s a native Detroiter…and an Ashro woman, through and through. We partnered with her to showcase a variety of Ashro looks for you to browse through. Enjoy!

Ashro’s Onward & Upward Artist Showcase

Calling all WI & IL Artists! We’re seeking artwork submissions that speak to this year’s theme: The Black Experience: Empowerment and Gratitude. The Onward & Upward Artist Showcase is sponsored by Ashro, in partnership with the Ashro Community Council and UMOJA magazine.

How do YOU wear white? [Lookbook]

Not a lick of pattern or track of color–when you wear white, it puts all the attention on you. Can you handle that? (We thought so.)

Shapewear: Dress Before You Dress

We’ll give you the skinny on shapers, camis, bodysuits and booty boosters—and show you how Janet, Leslie & Tabitha rocked it all!

Extend Your Style [Lookbook]

When you style Ashro fashions with your own wardrobe, magic happens. Self expression happens. We’ve turned to some of our models, customers, an influencer and our favorite customer service rep to see how it’s done.

Plan an A Style Vacation

Celebrate by Taking Time for YOU! International jet setter? Lady of leisure? Family fun seeker or high-seas cruise contessa? Ashro’s lovely contributing writer, Leslie E. Royal, recommends her top vacation spots for African Americans – plus her favorite travel articles, blog sites and trip planners for gals on the go!

5 Fabulously Festive Ways to Celebrate the Holidays in 2020

Extraordinary times call for truly extraordinary holiday festivities. Consider one of these unique ideas that will be a hit with everyone.

6 Ways to Wow ’em with Mother’s Day Fashions

It’s your time to shine! Turn your style quotient up a notch this Spring at special family gatherings – from Mother’s Day, faith-based gatherings and birthdays, to reunions, weddings and graduations. Read on for six ways to steal the show with your style!

Spring Sundays [Lookbook]

Let’s leave Winter Sundays behind us…and embrace the brilliant colors, florals and LIGHTNESS of Spring Sundays. Are you ready?

Trend Watch: Easter Prints and Pastels

Get the scoop on the hottest palettes and patterns from our “trend patrol” of fashion experts. Pick your favorite colors and find out what those hues say about you! With so many new arrivals to choose from, your perfect church or Easter outfit is just a few clicks away.

Accessorizing Your Church Outfit: from Sunday and Easter Hats to Heels and Handbags

Do you really want to light up the room? Let your “special” shine in an awe-inspiring church hat! Add matching heels and a handbag, and your church outfit will sing together in sweet, sweet harmony. Get inspired with a few tips from the trendsetters on this Sunday African American tradition.

How to Make Afrocentric Fashion Part of Your Wardrobe

You know the basics of traditional Afrocentric fashion, but are you familiar with the modern reinvention? Today’s creative Afrocentric designers are combining traditional elements with contemporary western styles to create fresh, exciting looks for work, church, social events and more. Here are some ideas to help incorporate Afrocentric style into your modern American wardrobe.

Your Story, Your Style

Do you love to keep your friends and family guessing? To you, putting together outfits is like creating art. Finding the perfect statement pieces to paint the picture of “YOU” is key to creating your confident image. Here are a few signature styles from Ashro (plus fashion tips!) to help inspire radiant looks that celebrate you!

Trend Inspiration

Step aside sisters, you’re about to be outdone! (A little friendly competition is all part of the fun!) Love getting kudos (and maybe an envious look or two!) from your fellow fashionistas? Create your own “A Style” and dress to impress with a few of our favorite fall looks.

Afrocentric Edge [Lookbook]

Are you in the mood to express yourself—without holding back? Get ready to reimagine your style and think BIG: bold colors, rich patterns, dramatic designs.

Hairstyles for Black Women: Let’s Talk Party Hair

Want gorgeous “party hair”? Ashro hair stylist, Kerre B. teaches us how to get it with do’s, don’ts, tips PLUS step-by-step hair tutorials. You’ll see how to recreate 2 of our most dramatic Ashro cover styles!

Ashro Home Look Book

Ready to make your home a beautiful reflection of your heritage, heart & soul? Discover pieces that NURTURE the spirit, COMFORT the body and WELCOME the ones you love. Here’s to new possibilities!

Artist Showcase Contest Winners

Calling all WI & IL Artists! We’re seeking artwork submissions that speak to this year’s theme: The Black Experience: Empowerment and Gratitude. The Onward & Upward Artist Showcase is sponsored by Ashro, in partnership with the Ashro Community Council and UMOJA magazine.

Jack McConnell

Introducing Ashro’s exclusive collection. Jack McConnell, aka “the King of the Milliners,” was one of the most exciting, creative hat makers of the 20 th…

Afrocentric Summer Fashion

From Afrocentric style stars, to wow-worthy whites, fashion blog/ger Xayli Barclay shares her favorite figure-loving summer ensembles for African American women.

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