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Stories & Partnerships

Self-Love and Selfless Love for Valentine’s Day

Alter the mindset of this traditionally dedicated day for lovers and reach a new level of awareness. Here are Five Fulfilling Ways to Love on You (and Others) for you to celebrate Self-Love and Selfless Love for Valentine’s Day.

Partnership to Empower Black women to prioritize their health

The Foundation for Black Women’s Wellness announced its partnership with Ashro to empower Black women to prioritize and transform their health.

The Ashro Sisterhood Connection

Strength. Solidarity. Support. When sisters connect, amazing things happen! We asked 8 women to share how their special bonds have made a dramatic difference in their lives. Their answers may ring true for you, too!

Celebrate Kwanzaa in Style

1 week, 3 colors, 7 principles. 50 years! Celebrate Kwanzaa in style this holiday season.

Meet Brittney Sharaun

Brittney opened up about everything from being on TV to working with the homeless…from struggling with confidence to her gratefulness for the strong, loving women in her life. Believe us, you won’t want to miss this!

12 African American SHEroes

Take a look at 12 Mesmerizing, Modern Day African American Heroines Who Are Changing the World Before Our Very Eyes. Don’t miss this special feature.

How 9 Couples Keep the Fire Going

We asked nine African American couples, who honor their love 365 days a year, to share their inspirational stories of romance. Don’t miss this…

Churches to Welcome New Year with Riveting, Inspirational Watch Night Services

There will be countless Watch Night Service Celebrations taking place throughout the United States on December 31st. This special service allows contemporary African American churches the opportunity to thank God for the blessings of the current year as well as hear the pastor’s vision for the new year.

Celebrating Kwanzaa: 7 Distinguished Women Share How They Live Out Its 7 Principles

Learn about Kwanzaa’s roots, its seven very potent and powerful principles…and how seven special women honor the holiday. Writer, Leslie Royal, breaks it down for us. Don’t miss this!

An Ashro Tribute to 2 Extraordinary First Ladies

What’s the role of a First (church) Lady? Meet two extraordinary examples and find out! Leslie Royal tells us what’s on their heart…and their to-do list.

Keeping the Faith through COVID-19 [VIDEOS] 

If you’re ready to get inspired, join Leslie, our brand ambassador as she video interviews 4 encouraging Ashro Women. Each of these ladies is getting creative, overcoming challenges and using her faith muscles like never before. Watch now!

What Makes You Laugh?

Here are some of the responses we received when we asked you: What lessons has motherhood (or being a grandmother) taught you?

Best Dishes from Ashro Women

Here are some of the responses we received when we asked you: What is your best dish? Who do you make it for-and where do you typically serve it?

Ashro Women of Faith

Here are some of the responses we received when we asked you: Are You a Woman of Faith & Why?

The Best Family Reunion Ever: How-to Tips

Family reunions are deeply rooted in African American culture. As you plan your upcoming gathering, here are some tips & resources to help you plan the most fascinating reunion ever.

Celebrate Mother’s Day with Special Tributes

Mothers and “mother figures” love unconditionally, listen intently, and have an open heart. Read some very special tributes.

Hillside International Truth Center Inc. Presents a Profound Watch Night Service Experience

Hillside International Truth Center, Inc., sited in Atlanta, Georgia, and its pastor, affectionately known as “Dr. Barbara”, are globally recognized as enlightened, forward-thinking and profound. Take a look at their profound Watch Night Service plans.

Amazing Women Making An Amazing Difference

It takes a strong fortitude and lots of tenacity to make a difference in our communities and congregations. We asked our lovely contributor, Leslie E. Royal, to find some shining examples of compassionate and giving women who earn their “amazing” every day. Inspired? Share your own story at the end!

Celebrate You

YOUR STORY. YOUR STYLE. Here’s to you, and all the “A-mazing” ways African American women let their “inner light” shine through their statement-making style! From…

Rochelle (mom) & Rachal (daughter) [Video]

Go behind the scenes at our Mother’s Day photo shoot as Ashro model, Rachal, chats with her mom, Rochelle, about their special bond. Read below…

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