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Group of women in black women deserve... t-shirts Building the Future We Deserve

The Foundation for Black Women’s Wellness is gearing up to host our annual Black Women’s Wellness Day (BWWDAY) event. Over the 13 years the event occurred, we have impacted the lives of thousands of women across the country.

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Culture Hair Founder story Ashro Partners with Culture Hair Products

Ashro proudly offers Culture Hair Products! After tracking down industry experts, testing ingredients from all over the word, this one-of-a-kind formula was created.

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Ayesha Curry's descriptive image Ashro Partners with: Ayesha Curry

Ashro proudly offers Ayesha Curry Bedding! Ready to make your bedroom your refuge? It’s easy when you pick the right pieces…like this unique set from Ayesha Curry.

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Black women walking Staying Active, Fit and Free Year-Round

The Well Black Woman acknowledges her own value and consciously creates the space and time in her daily life to put her own health and well-being first. She does this despite the many demands on her time and energy, and she refuses to simply focus on surviving day to day, or to allow a cycle of self-neglect to take hold of her life.

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Black woman wearing copper colored wig. African Wigs 101: Wig Rules So Your Wigs Can Rule

When you decide to buy and wear wigs, you will come across the standard tips for how to be successful. However, there are so many more unspoken rules that rarely get mentioned.

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Black woman wearing white Thank Heavens I Can Wear White Now

Leslie E. Royal, Ashro Brand Ambassador, shares her story about fibroids treatment. July is wear white month for us to show our support for women suffering from fibroids.

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Caftans 101: Learn Everything about Caftans!

The Afrocentric kaftan – which we usually spell “caftan” in the West – is a fashionable, fabulous garment that’s carefree, flattering and fun to wear. No wonder they’re loved by women around the world! The more you know about them, the more inspired you’ll be to make them a part of your everyday wardrobe.

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Ashro Woman of the Week ANGELA, a smiling African-American woman wearing a white dress. Ashro Woman: Angela N.

Meet Ashro Woman of the Week, Angela from Bossier, Louisiana! Her best advice? “Love a lot, worry a little and enjoy the journey!”

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Ashro Partners with Author: Angela Medearis

Ashro proudly offers The Kitchen Diva’s New African-American Kitchen Cookbook written by Angela Shelf Medearis.

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Collage of Leslie's Ashro Outfits Leslie’s Dazzling Dozen Ashro Ensembles Worn During Season 2 Interviews [Lookbook]

See the special Ashro ensembles that I wore for the entire Onward & Upward with Leslie E. Royal Season 2 video series. I carefully select each outfit based on the topic and style of the guests. I had lots of fun with it this season.

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Ashro customer wearing Sabra Dress with Cape Ashro Customer – Kimberly F. [Lookbook]

Kimberly has been a customer of Ashro’s for many years. We asked for her to model her Ashro outfits for us and tell us how our fashions make her feel. She did a fabulous job! Check out her lookbook!

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group of Black women wearing Well Black Woman t-shirts Women’s Health Month: A Time to Rise as Well Black Women!

May is National Women’s Health Month. Making the commitment to live as WELL BLACK WOMEN has never been more important. As we continue to navigate and recover from the ongoing effects of the COVID-19 pandemic, we know that Black women have been hard hit. It’s time to emerge stronger than ever as WELL BLACK WOMEN!

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Angela Medearis Live on Ashro’s Facebook!

Angela Medearis appeared on Ashro’s Facebook for a few Live Chats! She’s covered facets of health from her abundant experiences as a well-known speaker, recipe creator, culinary historian, and author.

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An African-American woman with long hair wearing black, nude and white versions of a slip bodyshaper. Shapewear: Dress Before You Dress

We’ll give you the skinny on shapers, camis, bodysuits and booty boosters—and show you how Janet, Leslie & Tabitha rocked it all!

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African Headwraps 101: A Powerful Accessory

Here’s the why, how, and what about headwraps! Take a look at this comprehensive overview.

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Black mother holding Black baby It’s Time to Demand Action to Save Black Mothers & Babies

Black Maternal and Child Health in the United States is in a State of Emergency. April is Minority Health Month and home to national Black Maternal and Child Health Week which is observed each year from April 11-17th. This is a critical time to talk about a pressing issue that deserves our immediate attention – the health of Black mothers and babies.

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Extend Your Style [Lookbook]

When you style Ashro fashions with your own wardrobe, magic happens. Self expression happens. We’ve turned to some of our models, customers, an influencer and our favorite customer service rep to see how it’s done.

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4 Black women at an event Cassandra, 2nd from left A Call to Action for Women’s History Month

March is Women’s History Month and a time to celebrate the many contributions women have made to building our world and improving the human condition. This starts with the powerful women in our families and extended community who persisted against incredible odds and obstacles to move our families forward from one generation to the next! We ARE because of them!

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black woman wearing light pink shimmery flower print jacket dress 6 Ways to Wow ’em with Mother’s Day Fashions

It’s your time to shine! Turn your style quotient up a notch this Spring at special family gatherings – from Mother’s Day, faith-based gatherings and birthdays, to reunions, weddings and graduations. Read on for six ways to steal the show with your style!

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