Conversation starters. Chic. Classic. Timeless. Sexy. All words used to describe Reuben Reuel’s unique Afrocentric designs. Go behind the scenes to find out how you–and print artist Eugenia Alexander–inspired his exclusive Ashro collection.
A couple styles from Reuben's 2018 Collection.
Stay tuned for an all NEW collection in 2019!!
The “Ageless Woman”
The inspiration behind Reuben Reuel’s unique vintage-modern vibe? Three generations of strong women. Reuben gives us more insight on his interpretation of everyday wear for the timeless Ashro woman.
The Art of
Eugenia Alexander created her own unique genre she calls “Geometric Storytelling.” Her main inspirations? Her grandmother, West African symbolism and Afro-futurism (black culture in science fiction.) The result? A one-of-a-kind Afrocentric style statement created from her original paintings.