Calling all WI & IL Artists! We’re seeking artwork submissions that speak to this year’s theme: The Black Experience: Empowerment and Gratitude. The Onward & Upward Artist Showcase is sponsored by Ashro, in partnership with the Ashro Community Council and UMOJA magazine.

When you style Ashro fashions with your own wardrobe, magic happens. Self expression happens. We’ve turned to some of our models, customers, an influencer and our favorite customer service rep to see how it’s done.

Meet Ashro Woman of the Week, Afiya C. from Bossier City, LA This beautiful wife, mother and assistant principal is both confident and humble. No stranger to adversity, she was raised by her father after her mother’s death and recently struggled through and survived COVID-19.

Take a look at this headwrap tutorial from Ashro hair, headwrap and wig stylist – Kerre Berry. Easy does it, Queens!

We are very excited to announce a NEW partnership with iconic star–Yolanda Adams. We will start with offering a few of her select handbags and hopefully much more in the future!

The Foundation for Black Women’s Wellness is gearing up to host our annual Black Women’s Wellness Day (BWWDAY) event. Over the 13 years the event occurred, we have impacted the lives of thousands of women across the country.

Ashro proudly offers Culture Hair Products! After tracking down industry experts, testing ingredients from all over the word, this one-of-a-kind formula was created.

Meet Ashro Woman of the Week, Afiya C. from Bossier City, LA This beautiful wife, mother and assistant principal is both confident and humble. No stranger to adversity, she was raised by her father after her mother’s death and recently struggled through and survived COVID-19.

Ashro proudly offers Ayesha Curry Bedding! Ready to make your bedroom your refuge? It’s easy when you pick the right pieces…like this unique set from Ayesha Curry.

Meet Ashro Woman of the Week, Carolyn from Waldorf, MD! At a gorgeous 68 years old, Carolyn is always turning heads. “When I enter a room…my outfits from my hats to my shoes say, “LOOK AT ME. I LOOK GOOD.”

Meet Ashro Woman of the Week, Susan T. from Toledo, OH This beautiful people-person is a Walmart greeter, a natural hair model and a true overcomer. Even though she suffered abuse as a child, she triumphed as a mother: giving the love and care she didn’t always get—and forgiving those who hurt her.

Ashro proudly partners with Justina Blakeney! She is a designer, artist + mama with a bohemian heart. For Justina, decorating is about feeling free, having fun and getting a little bit wild.

Meet Woman of the Week, Wanda from Winterhaven FL! Wanda knows who she is, where she’s been and where she’s going. We love her confidence and her ALL-IN energy (and we think you will too)!

The Well Black Woman acknowledges her own value and consciously creates the space and time in her daily life to put her own health and well-being first. She does this despite the many demands on her time and energy, and she refuses to simply focus on surviving day to day, or to allow a cycle of self-neglect to take hold of her life.

When you decide to buy and wear wigs, you will come across the standard tips for how to be successful. However, there are so many more unspoken rules that rarely get mentioned.

Leslie E. Royal, Ashro Brand Ambassador, shares her story about fibroids treatment. July is wear white month for us to show our support for women suffering from fibroids.

The Afrocentric kaftan – which we usually spell “caftan” in the West – is a fashionable, fabulous garment that’s carefree, flattering and fun to wear. No wonder they’re loved by women around the world! The more you know about them, the more inspired you’ll be to make them a part of your everyday wardrobe.

Ashro proudly offers Vivica A. Fox wigs!

Meet Ashro Woman of the Week, Angela from Bossier, Louisiana! Her best advice? “Love a lot, worry a little and enjoy the journey!”

Meet Ashro Woman of the Week, Meet Keziah L. from Jacksonville, FL Here’s a woman who knows how to embrace life! From her faith…to her drive…to her love of simple pleasures, Keziah makes the most of ALL her moments. She is a mother and grandmother, a pastor, a high-level administrator and a style maven!

Meet Ashro Woman of the Week, Laura L. from Columbus, GA Laura has faced adversity and beat it—over and over again. “My life has often been filled with struggle, but that has resulted in enormous strength of faith for me. I joke with friends sometimes that I live on a cliff, but in His presence.” Faith and life challenges started early for Laura.