Stories & Partnerships

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Ashro customer posing in orange Tunic

Ashro Customer, Kiauna [Lookbook]

Meet Kiauna! She’s a native Detroiter…and an Ashro woman, through and through. We partnered with her to showcase a variety of Ashro looks for you to browse through. Enjoy!

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Ashro customer wearing black two piece dress posing on a stage

Ashro Customer D’ann [Lookbook]

D'ann V. Johnson is a Georgia native and a proud Ashro Women! We sent this Fashionista some outfits and here's how she rocked them. Thank you D'ann!

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Culture Hair Founder story

Ashro Partners with Culture Hair Products

Ashro proudly offers Culture Hair Products! After tracking down industry experts, testing ingredients from all over the word, this one-of-a-kind formula was created.

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Ayesha Curry's descriptive image

Ashro Partners with: Ayesha Curry

Ashro proudly offers Ayesha Curry Bedding! Ready to make your bedroom your refuge? It’s easy when you pick the right pieces...like this unique set from Ayesha Curry.

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Black woman wearing white

Thank Heavens I Can Wear White Now

Leslie E. Royal, Ashro Brand Ambassador, shares her story about fibroids treatment. July is wear white month for us to show our support for women suffering from fibroids.

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Image of Vivica A. Fox

Ashro Partners with Vivica A. Fox

Ashro proudly offers Vivica A. Fox wigs!

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Angela Shelf-Medearis, known as The Kitchen Diva, smiles while holding a spatula, showcasing her culinary expertise.

Ashro Partners with Author: Angela Medearis

Ashro proudly offers The Kitchen Diva's New African-American Kitchen Cookbook written by Angela Shelf Medearis.

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Video Image 2 Black Women

Behind The Scenes: Meet our Video Editor – Treasure Thomas

Meet the talented woman behind the scenes editing the Season 2 videos of Onward & Upward with Leslie E. Royal. Treasure Thomas is the Founder & Owner of The Luminous Treasures company.

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Ashro customer wearing Sabra Dress with Cape

Ashro Customer – Kimberly F. [Lookbook]

Kimberly has been a customer of Ashro's for many years. We asked for her to model her Ashro outfits for us and tell us how our fashions make her feel. She did a fabulous job! Check out her lookbook!

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Smiling woman with curly hair in a black and white patterned top, seated in front of a colorful floral arrangement.

Angela Medearis Live on Ashro’s Facebook!

Angela Medearis appeared on Ashro’s Facebook for a few Live Chats! She's covered facets of health from her abundant experiences as a well-known speaker, recipe creator, culinary historian, and author.

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A black woman in a red sweater, a woman in front of a store's LOVE sign, a woman on a staircase, and three friends.

Self-Love and Selfless Love for Valentine’s Day

Alter the mindset of this traditionally dedicated day for lovers and reach a new level of awareness. Here are Five Fulfilling Ways to Love on You (and Others) for you to celebrate Self-Love and Selfless Love for Valentine’s Day.

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Partnership announcement for heart health featuring Lisa Peyton-Caire, emphasizing awareness for Black women's wellness.

Partnership to Empower Black women to prioritize their health

The Foundation for Black Women's Wellness announced its partnership with Ashro to empower Black women to prioritize and transform their health.

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Two smiling African-American sisters, one in a fancy hairdo, seated in front of a mirrored vanity.

The Ashro Sisterhood Connection

Strength. Solidarity. Support. When sisters connect, amazing things happen! We asked 8 women to share how their special bonds have made a dramatic difference in their lives. Their answers may ring true for you, too!

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Celebrate Your Kwanza Colors-Black women wearing different styles in Kwanza colors

Celebrate Kwanzaa in Style

1 week, 3 colors, 7 principles. 50 years! Celebrate Kwanzaa in style this holiday season.

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A young black woman on a street, consoling a homeless older lady in a red and white hooded jacket.

Meet Brittney Sharaun

Brittney opened up about everything from being on TV to working with the homeless…from struggling with confidence to her gratefulness for the strong, loving women in her life. Believe us, you won’t want to miss this!

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12 African-American women shown at different events.

12 African American SHEroes

Take a look at 12 Mesmerizing, Modern Day African American Heroines Who Are Changing the World Before Our Very Eyes. Don't miss this special feature.

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Nine African-American couples, together at different events.

How 9 Couples Keep the Fire Going

We asked nine African American couples, who honor their love 365 days a year, to share their inspirational stories of romance. Don't miss this...

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African-Americans at different events held at church.

Churches to Welcome New Year with Riveting, Inspirational Watch Night Services

There will be countless Watch Night Service Celebrations taking place throughout the United States on December 31st. This special service allows contemporary African American churches the opportunity to thank God for the blessings of the current year as well as hear the pastor’s vision for the new year.

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Happy Kwanzaa! banner on a fireplace with Kwanzaa candles on the mantle.

Celebrating Kwanzaa: 7 Distinguished Women Share How They Live Out Its 7 Principles

Learn about Kwanzaa’s roots, its seven very potent and powerful principles…and how seven special women honor the holiday. Writer, Leslie Royal, breaks it down for us. Don’t miss this!

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Customer Synetra, a smiling black woman with blonde hair, wearing a long-sleeved bright pink dress.

An Ashro Tribute to 2 Extraordinary First Ladies

What's the role of a First (church) Lady? Meet two extraordinary examples and find out! Leslie Royal tells us what's on their heart...and their to-do list.

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