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Ashro model wearing Goddess Headwrap and Africa Earrings The History of African Headwraps

Take a look at the history of the headwraps and how they are both a functional and powerful accessory!

A black woman with long wavy hair and white hoop earrings wearing a green and blue Afrocentric headwrap. How-To-Tie Headwraps [VIDEOS]

Fashionista and blog/ger, Xayli, shares video tutorials with step-by-step instructions on how to tie headwraps from turbans to bows, etc. Watch Now!

Ashro Woman: Karen P.

Meet Ashro Woman of the Week, Karen P. from Glendale, WI Not only has Karen invested in family, she has also invested in herself—in her growth and development. She is a retired insurance specialist, a member of Alpha Kappa Alpha and an author. She is proud of the fact that she has published a book of poetry and earned her Master’s degree. Go Karen!

Ashro Woman: Monique P.

Meet Ashro Woman of the Week, Monique P. from Bradenton, FL Monique is a US Navy veteran, mother, and small business owner who has not always had it easy. In fact, she once spent two months as a working homeless mother.

Ashro Woman: Francesca T.

Meet Ashro Woman of the Week, Francesca T. from Detroit, MI This brave, beautiful woman has been through trials that could have killed and broken her. “God is the reason I’ve lived and survived.” Francesca has chosen to be “an example and testimony of His power.”

Ashro Woman: Inga W.

Meet Ashro Woman of the Week, Afiya C. from Bossier City, LA This beautiful wife, mother and assistant principal is both confident and humble. No stranger to adversity, she was raised by her father after her mother’s death and recently struggled through and survived COVID-19.

Black woman wearing Ashro headwrap How to Tie Headwrap Tutorial – Easy Does it!

Take a look at this headwrap tutorial from Ashro hair, headwrap and wig stylist – Kerre Berry. Easy does it, Queens!

Group of women in black women deserve... t-shirts Building the Future We Deserve

The Foundation for Black Women’s Wellness is gearing up to host our annual Black Women’s Wellness Day (BWWDAY) event. Over the 13 years the event occurred, we have impacted the lives of thousands of women across the country.

Culture Hair Founder story Ashro Partners with Culture Hair Products

Ashro proudly offers Culture Hair Products! After tracking down industry experts, testing ingredients from all over the word, this one-of-a-kind formula was created.

ashro customer afiya Ashro Woman: Afiya C.

Meet Ashro Woman of the Week, Afiya C. from Bossier City, LA This beautiful wife, mother and assistant principal is both confident and humble. No stranger to adversity, she was raised by her father after her mother’s death and recently struggled through and survived COVID-19.

Ayesha Curry's descriptive image Ashro Partners with: Ayesha Curry

Ashro proudly offers Ayesha Curry Bedding! Ready to make your bedroom your refuge? It’s easy when you pick the right pieces…like this unique set from Ayesha Curry.

Ashro Woman: Susan T.

Meet Ashro Woman of the Week, Susan T. from Toledo, OH This beautiful people-person is a Walmart greeter, a natural hair model and a true overcomer. Even though she suffered abuse as a child, she triumphed as a mother: giving the love and care she didn’t always get—and forgiving those who hurt her.

Ashro Woman: Wanda M

Meet Woman of the Week, Wanda from Winterhaven FL! Wanda knows who she is, where she’s been and where she’s going. We love her confidence and her ALL-IN energy (and we think you will too)!

Black women walking Staying Active, Fit and Free Year-Round

The Well Black Woman acknowledges her own value and consciously creates the space and time in her daily life to put her own health and well-being first. She does this despite the many demands on her time and energy, and she refuses to simply focus on surviving day to day, or to allow a cycle of self-neglect to take hold of her life.

Black woman wearing copper colored wig. African Wigs 101: Wig Rules So Your Wigs Can Rule

When you decide to buy and wear wigs, you will come across the standard tips for how to be successful. However, there are so many more unspoken rules that rarely get mentioned.

Black woman wearing white Thank Heavens I Can Wear White Now

Leslie E. Royal, Ashro Brand Ambassador, shares her story about fibroids treatment. July is wear white month for us to show our support for women suffering from fibroids.

Caftans 101: Learn Everything about Caftans!

The Afrocentric kaftan – which we usually spell “caftan” in the West – is a fashionable, fabulous garment that’s carefree, flattering and fun to wear. No wonder they’re loved by women around the world! The more you know about them, the more inspired you’ll be to make them a part of your everyday wardrobe.

Ashro Woman of the Week ANGELA, a smiling African-American woman wearing a white dress. Ashro Woman: Angela N.

Meet Ashro Woman of the Week, Angela from Bossier, Louisiana! Her best advice? “Love a lot, worry a little and enjoy the journey!”

Ashro Woman: Keziah L.

Meet Ashro Woman of the Week, Meet Keziah L. from Jacksonville, FL Here’s a woman who knows how to embrace life! From her faith…to her drive…to her love of simple pleasures, Keziah makes the most of ALL her moments. She is a mother and grandmother, a pastor, a high-level administrator and a style maven!