The Ashro Sisterhood Connection

Two smiling African-American sisters, one in a fancy hairdo, seated in front of a mirrored vanity.

Strength. Solidarity. Support. When sisters connect, amazing things happen! We asked 8 women to share how their special bonds have made a dramatic difference in their lives. Their answers may ring true for you, too!

Meet Brittney Sharaun

A young black woman on a street, consoling a homeless older lady in a red and white hooded jacket.

Brittney opened up about everything from being on TV to working with the homeless…from struggling with confidence to her gratefulness for the strong, loving women in her life. Believe us, you won’t want to miss this!

Amazing Women Making An Amazing Difference

18 African-American women in different outfits and poses.

It takes a strong fortitude and lots of tenacity to make a difference in our communities and congregations. We asked our lovely contributor, Leslie E. Royal, to find some shining examples of compassionate and giving women who earn their “amazing” every day. Inspired? Share your own story at the end!

Trend Inspiration

An African-American woman on a stone walk, wearing a red cape jacket dress with black trim and holding a black bag.

Step aside sisters, you’re about to be outdone! (A little friendly competition is all part of the fun!) Love getting kudos (and maybe an envious look or two!) from your fellow fashionistas? Create your own “A Style” and dress to impress with a few of our favorite fall looks.

Ashro® Sunday Style Sweepstakes Official Rules

NO PURCHASE NECESSARY TO ENTER OR WIN; a purchase will not increase your chances of winning.  Ashro’s Sunday Style Sweepstakes (the “Sweepstakes”) is in no way sponsored, endorsed, or administered by, or associated with, Facebook.  You understand that you are providing your information to Ashro (the “Sponsor”) and not to Facebook.  Information you provide will […]

One Caftan, Three Ways

A black woman with arms up, wearing a black cowboy style hat and a red, white and black floral caftan and white pants.

Ashro customer, Janet from Georgia, dared to wear one of our new caftans in and out of the house… And guess what? She went from “never worn one” to Caftan Queen! Hint: It’s all about how you style it. Please join us for the fun!

Your Story, Your Style

A tall gold, gladiator style heeled sandal.

Do you love to keep your friends and family guessing? To you, putting together outfits is like creating art. Finding the perfect statement pieces to paint the picture of “YOU” is key to creating your confident image. Here are a few signature styles from Ashro (plus fashion tips!) to help inspire radiant looks that celebrate you!

Celebrate You

YOUR STORY. YOUR STYLE. Here’s to you, and all the "A-mazing" ways African American women let their "inner light" shine through their statement-making style! From hair styling and accessorizing, to the daring ways you change up your look – you bend the rules to your own fashion will. Ready to find the summer styles that [...]